During the 2014 Automotive Website Awards, PCG Consulting honored CAR-Mercial with a Marketing Innovation award. CAR-Mercial is a leader in video marketing strategies for car dealers and this year they raised the bar with their new product offerings: SEO+, PRE-ROLL+, and SOCIAL+. Dealers familiar with CAR-Mercial will know the company for their Video SEO strategy, which is now part of the SEO+ offering but what dealers may not know is their new video library that can be leveraged in both SEO and on Social Media platforms.
Each year, PCG Consulting hosts and distributes the Automotive Website Awards. This award ceremony presents top honors to the best automotive website and technology products. There are numerous categories for the awards including CRM, Automotive Website Platforms, Automotive Mobile Apps, CRM, Website Add-On Software and more.
While no vide award categories were available during last year’s awards ceremony, CAR-Mercial is still a familiar product to PCG Consulting that is well known and trusted. The videos are all custom to each dealership with real human voice-overs, full-motion products and are “NEVER” produced with photo pic-to-stitch or text to speech voiceovers. In addition, the social media videos will work to engage followers and provide a strong social presence.
The CAR-Mercial video SEO+ package leads the industry in innovation and dealer results. CAR-Mercial invests time to visit the dealership to create video clips to bring their video stock library to life. The videos that are created and published are carefully matched to consumer demand and keyword trends on Google, Yahoo, and Bing. The only con is that videos are removed when service has been canceled, but dealerships will not want to lose their fully optimized videos.
Marketing Innovation Awarded To CAR-Mercial At 2014 AWAs
The Hyatt Regency New Orleans held this year’s Automotive Website Awards on January 24, 2014. The 2014 AWAs were held just prior to the start of the annual National Automobile Dealer Association Convention, which was brought to Louisiana this year. Throughout the award show, 35 awards were presented to the best website and technology products available for dealerships. To learn more about PCG and all of the awards given out, visit booth #7218 at NADA or http://www.awa.autos.