New categories include EU websites, Digital Merchandising and Email Marketing Solutions.

As trends in online marketing change, so do the honorees of PCG Consulting’s Automotive Website Awards. The 2015 AWAs will highlight products across eight categories:

  • US & Canadian Websites
  • EU WebsitesAWA - 5 stars
  • Digital Marketing Software
  • Website Merchandising Software (Chat, Call-Tracking, Incentives, etc.)
  • Social Media Management and Advertising
  • CRM Platforms
  • Mobile Apps
  • Email Marketing Solutions

“We’re always looking for the best, most current products and services vendors have to offer the automotive community,” said Brian Pasch, CEO of PCG Consulting. “Each year is a level playing ground as so many new innovations can come up in 12 months.”

Companies can submit their products for award consideration through August 31. Each product will be allotted two hours for a webinar presentation to be done from October 1 through November 26. Companies are encouraged to submit their products as soon as possible as presentations are given on a first-come, first-serve basis and dates will fill up quickly.

Awards will be handed out during a ceremony just prior to NADA on January 22 at 7 p.m. in San Francisco.

In addition to the exclusive awards show, winners will also be included in the 2015 Automotive Website Awards Research Report & Buyer’s Guide. The guide is purchased by dealerships looking to make informed decisions on new vendors. Last year’s book was purchased by over 300 dealers.

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