PCG is pleased to announce that Urban Science has won a 2016 Automotive Website Award in the Marketing Solutions category for their product, AutoHook.

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AutoHook was acquired by Urban Science in 2015. The solution began with an idea started in a dealership of how to attract more customers to come into the showroom. AutoHook powered by Urban Science customizes the consumer experience with extremely targeted incentives designed to drive traffic to dealership’s showrooms. The platform drives traffic by targeting the most optimum consumer, and does it in such a way that they don’t even know they’re being targeted.

The product has grown through their Web2Show, Lead2Show, and Mobile2Show solutions. AutoHook is continuing to help OEMs by providing test drive campaigns that can be launched at a national or regional level. They also provide partner agencies to deliver results as well. With over 7,000 dealer in their network and over 750,000 showroom visits in their short life, the product is very impressive and should be taken seriously.

Winning products in the Marketing Solutions category are those that we believe can help dealers to sell more cars in a digital age, as they are designed to increase the sales opportunities and dealers can have with in-market shoppers.

We congratulate Urban Science for winning an Automotive Website Award for their Marketing Solution, and look forward to their continued innovation throughout 2016.

More About the 2016 AWA Awards

This year, the 2016 Automotive Website Awards took place just prior to the National Automotive Dealers Association Convention. The Wynn Las Vegas hosted the award show which presented 37 awards to the best website and technology products on the market for car dealers and one individual. Throughout the rest of the convention, car dealers can learn more about PCG by visiting booth #5736N at NADA. For more information about all the winners of the AWAs, please visit http://www.awa.autos.