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PCG is pleased to announce that Conversica has won a 2016 Automotive Website Award in the Sales Process category.

Founded in 2007, Conversica is now used by more than 11,000 sales representatives worldwide to optimize sales team productivity and maximize sales. Conversica is an artificial intelligence communication platform that increases bi-directional consumer engagement to convert more CRM leads into sales. The platform delivers a proven series of email messages that are designed for high delivery, mobile reading, and to encourage engagement.

The emails are often short and to the point, but always polite, professional, and encouraging to the customer. When consumers engage with a Conversica email, a “hot lead” alert is sent. Conversica allows dealers to ask engaging questions and to quickly identify a CRM email delivery problem.

For more information, download the full Conversica research report conducted by PCG Companies.

This year the AWAs renamed the CRM category to Sales Process, as an opportunity to showcase products that are designed to enhance both the online and in-store sales processes.

We congratulate Conversica for being named a 2016 Automotive Website Award winner thank them for their continued innovation in this area of automotive marketing.

More About the 2016 AWA Awards

This year, the 2016 Automotive Website Awards took place just prior to the National Automotive Dealers Association Convention. The Wynn Las Vegas hosted the award show which presented 37 awards to the best website and technology products on the market for car dealers and one individual. Throughout the rest of the convention, car dealers can learn more about PCG by visiting booth #5736N at NADA. For more information about all the winners of the AWAs, please visit http://www.awa.autos.