PCG is pleased to announce that SpinCar has won a 2017 Automotive Website Award in the Website Merchandising category for Conversations.

SpinCar is a state-of-the-art merchandising solution that leverages proprietary technology to convey transparency and build trust with consumers shopping on a dealer’s website. The platform automatically converts vehicle photographs into super-interactive 360° displays with tagged, touchable hotspots for a guaranteed 10+% lift in leads.

“What’s going to bring customers in is great pictures and engaging ways to differentiate your vehicle from the other 5,000 cars on Autotrader or cars.com,” commented Bill Feinstein of Planet Honda. “SpinCar does that.”

The tools dealers need to connect, engage, and convert shoppers online are continually changing.  The way the consumer is using technology to shop for a vehicle is also changing. Award recipients in the Website Merchandising category continue to enhance existing products and deliver new solutions to help this area of our industry grow.

We congratulate SpinCar for being named a 2017 Automotive Website Award winner for Website Merchandising and thank them for participating in this year’s review process.

More About the 2017 AWA Awards

This year, the Automotive Website Awards took place following the first day of the National Automotive Dealers Association Convention. The Hyatt Regency New Orleans hosted the award show which presented 37 awards to the best website and technology products on the market for car dealers, and one individual. Throughout the rest of the convention, car dealers can learn more about PCG by visiting booth #1261 at NADA. For more information about all the winners of the AWAs, please visit http://www.awa.autos.