Acquired by Urban Science in 2015, AutoHook began as an idea in a dealership: to drive more customers to the showroom. Today, AutoHook powered by Urban Science does just that by customizing the consumer experience with extremely targeted incentives.
The platform drives traffic by targeting the most optimum consumer, and does it in such a way that they don’t even know they’re being targeted.
An Automotive Marketing Solution to Drive Showroom Traffic
The product has grown through their Web2Show, Lead2Show, and Mobile2Show solutions.
Their Web2Show product invites website visits to choose a free gift that’s redeemable in a showroom, thus generating foot traffic.
Lead2Show maximizes your third-party leads using scoring to identify and target customers closest to buying.
Finally, Mobile2Show targets competing brands and dealerships on mobile to win over prospects and get them to your dealership.
AutoHook is continuing to help OEMs by providing test drive campaigns that can be launched at a national or regional level. With more than 7,000 dealerships in their network and more than 750,000 showroom visits on their track record, this automotive marketing solution is just scratching the surface.