PCG is pleased to announce that Spectrum Reach has won a 2016 Automotive Website Award in the Marketing Solutions category for their Targeted Content Library.
The targeted content library gives dealers the ability to communicate with in-market shoppers using video. Since most dealers do not have video on their critical website pages, Spectrum Reach solves that problem with an effective, turnkey platform which delivers 300+ customized videos. Spectrum Reach also offers dealers a free mobile app that allows all videos in the library to be played on a smartphone or iPad by dealership employees. This empowers dealership teams to help transform the retail sales experience.
Dealer’s who subscribe to their services have access to hundreds of personalized, professional, mobile optimized videos to be used for their online marketing strategy. The Targeted Content Library can be leveraged on dealers’ websites, email communications, social media platforms, and Search Engine Optimization (SEO) strategies.
Winning products in the Marketing Solutions category are those that we believe can help dealers to sell more cars in a digital age, as they are designed to increase the sales opportunities and dealers can have with in-market shoppers.
We congratulate Spectrum Reach for winning an Automotive Website Award for their Marketing Solution, and look forward to their continued innovation throughout 2016.
More About the 2016 AWA Awards
This year, the 2016 Automotive Website Awards took place just prior to the National Automotive Dealers Association Convention. The Wynn Las Vegas hosted the award show which presented 37 awards to the best website and technology products on the market for car dealers and one individual. Throughout the rest of the convention, car dealers can learn more about PCG by visiting booth #5736N at NADA. For more information about all the winners of the AWAs, please visit http://www.awa.autos.