Thursday, March 10, 2022

6:30PM EST

AWA Video Reviews Make a Great Marketing Tool

In order to provide vendors with a high efficiency marketing tool for their products, BPE has moved from a written research article compiled in a book to a high energy product review on a succinct video. Each video will open with Brian’s brief comments about the product, and move to a visual overview of the 5 key features of the product. These video reviews will be approximately 8-10 minutes in length and will include a very edited version of the product demonstration that the company shows to BPE. Dealer testimonials, if available, will be featured at the end of the video product review. This will be an awesome tool to send out by email to any of your prospective customers. All of the video product reviews will be featured on brianpasch.com after the AWA Awards ceremony. They will be easy to use and share with your customers and prospective customers.


For over a decade, the AWAs have been a benchmark in the auto industry for innovative products in technology, design, search marketing, social media, and digital retailing.


We're passionate about helping automotive vendors develop their products to be the best for today's dealerships, and helping automotive dealers find the products that best fit their unique needs.


Through an extensive review process, the automotive digital marketing experts at BPE review, research, and rate the best products for car dealers to incorporate into their process or showroom.

Will YOU be a winner in 2022?

Our categories include Digital Retailing, Digital Marketing, Marketing Automation, Social Media, Fixed Ops, Sales Process, Conversational Commerce, Reputation Management, Dealership Management Tools, Business Intelligence Tools and Management Software, and Data Provider. Don’t see a category here that works for your product ? Reach out to us to talk about new categories. We are making changes every year.

Click HERE to APPLY for 2022 AWA Awards.

Questions? Email Beth.braswell@pcgcompanies.com or call 864-380-0084

“We never miss the AWAs! The first time we attended, when no one knew who we were and we only had a handful of employees, winning the “Pinnacle Platform Award” from Brian and PCG Companies at the AWAs meant a great deal to us. Six years later as we continue attending with new products to submit, we take tremendous pride in the AWA’s recognition of our team’s innovation, hard work, and results on behalf of our dealer partners.”

Joe Chura

CEO/Co-Founder, Dealer Inspire